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Student textbook and online resources written specifically for the 2011 curriculum
Key features: Clearly differentiated content for both Standard and Higher Level students. Includes highly visual graphs and topical examples to aid students' understanding of real-world economics. Contains answers to quantitative exercises found throughout the book. Integrated with free online learning resources at www.pearsonbacconline.com to support and extend study. Written in clear, accessible English for students whose first language is not English.
For your local prices please contact your Pearson representative.
- Sales Rank: #738831 in Books
- Brand: Brand: PRENTICE HALL
- Published on: 2011-09-01
- Original language: English
- Number of items: 1
- Dimensions: 10.38" h x 1.29" w x 7.75" l, 4.12 pounds
- Binding: Paperback
- 706 pages
- Used Book in Good Condition
Most helpful customer reviews
4 of 4 people found the following review helpful.
A student-friendly textbook written by a classroom teacher
By J. Penn
Rather than ask the question so many textbook publishers seem to when they prepare a new text ("How can we sell more textbooks?"), Pearson appears to have asked the more relevant "How can we help students really understand economics?" I do not work for Pearson, nor do I know anyone who does, but based on my experience with this book so far, here's what I can surmise about their process:
1. They begin by hiring high school teachers who teach high school students to write the text in a student-friendly way. Jason Welker maintains a website for his students at Zurich International School. His video lessons are among the clearest, and most concise, on the web. Sean Malley is also a high school Econ teacher in an international school. The text these two have produced is sophisticated but clear. We refer to it when the textbook my school uses doesn't make sense, and without fail, my students come away saying, "Oh. I get it now!" Thanks, Jason and Sean.
2. Next, they weave IB content into the fabric of the book. TOK applications, exam hints, and clearly stated learning outcomes that align with the 2013 IB syllabus are an integral part of this text, as are exam-based practice and review questions. If you are new to the IB, this book will make your life so easy, and will prepare your students quite well for the exam. That said, this book is not teaching to a test - it is teaching Economics, and will be useful to anyone outside the IB as well.
3. Finally, they poach people from That Company in Cupertino (1 Infinite Loop) to design the book. OK, that's just a hypothesis, but this book is slick. Comparing Econ texts to cars, most are about as exciting as a Model T, with a few ascending to the status of that masterpiece of Eastern Block engineering, the Lada. With this text, Pearson has given us a Mercedes AMG Roadster. It is not a Lada painted red to look relevant and contemporary, nor is it a nice, sensible Camry. This thing is solid and sexy and blows the doors off its competition. And it gets you where you're going in half the time, because you won't have to reread it three times to understand it. This book makes me want to get into it and use it. And the more I use it, the more I want to use it. Everything from its use of color to its physical layout, to the conceptual design of the chapters, even the bubbles-and-dots design that unifies the whole opus - this book was clearly not produced by Central Planning. As someone who will spend half a day trying to find just the right font for a publication, this book appeals to me. And if you're not into design, you won't be annoyed. It isn't gimmicky, it just works. The numerous graphs and graphics are useful and explanatory, and color is actually used to help illustrate concepts, not just to increase visual appeal (or justify the moniker "updated edition" and higher sticker price).
As a first-year IB Econ teacher at a well-established IB World School, I have had to do my share of homework to keep ahead of my students, and have had access to nearly all of the IB Econ texts and resources on the market. I am constantly turning to this one for its excellent explanations, examples, and ease of use. Furthermore, Pearson has online links to numerous resources, many of which appear to be reinventions of Mr. Welker's teaching materials (compare Pearson's worksheets to those found at Welker's website). These resources are not only useful, but free - even to those who don't own a copy of the text.
As a final endorsement, I offer the following anecdote. I provided a sample of this text to my students as we were learning about government intervention. They unanimously agreed the explanations and examples in the Pearson text are far superior to the two other texts we have used. They are begging me to purchase this book for them for the remainder of the course. Although the cost is nearly double that of other IB-oriented texts, the investment is well worth it.
5 of 6 people found the following review helpful.
Full of errors, absolutely awful.
By Mr. R. Vernon
The text of this book looks ok to begin with; there is a lot of 'sloppy' writing where interpretations are presented as fact, but the concepts are at least explained without glaring factual error. The standard of the writing is certainly IB/A-Level writing at best and absolutely no preparation for precise university studies, and some of the given examples are ludicrous (eg a movie sold on itunes to demonstrate the increasing MC on a supply curve: surely with a movie the cost is already made and there is no reason MC should rise with additional output through a medium such as itunes!) Sadly it looks as if the exercises with the answers at the back were farmed out to one of the writer's students (I hope). Numerous errors of mathematics and economics. At one point explaining subsidies, the explanatory diagram at the back shifts the supply curve in the OPPOSITE direction (ie inwards as in a tax). They then read the answer off the incorrect diagram (rather than doing the very simple algebra which would have confirmed their error). Then for the very next diagram explaining the next step of the process, they reverse the diagram to the correct position, but plug in the WRONG answer derived from the previous curve intersection. Result? On a graph where they have the right curve and the wrong numbers, they fiddle with the intersection points to make it look close to where it should be: they knew it was wrong but perhaps didn't know why or where, so just bluffed and hoped it would not be noticed. My attention was drawn to these types of errors a few pages earlier where they did almost the same thing, and I spent an hour re-running the maths because I couldn't work out where my answer must be wrong (I am experienced and competent at this but had to assume user error to begin with). After coming across the much more obvious errors a few pages later, I have no doubt that it is the book repeatedly in error. Earlier the book was describing total welfare using linear S/D curves, and saying that it should be calculated by working out the area of the triangle.. except on the X axis the numbers went 0,5,15,20,25 etc so it was in no way a triangle.
I purchased this (at a relatively hefty price) to study in detail for teaching purposes, and have to say that I have found it very poor. Numerous errors will just confuse students, and how this got past proof reading I cannot understand.
1 of 1 people found the following review helpful.
A good book, with a couple of minor problems.
By WinthropCunningham
I teach IB economics at an international school in SE Asia. When the new IB economics curriculum came out, I began looking at all of the available textbooks (oxford, cambridge, pearson, IBID, etc.)
After a thorough review of all of them, I find that this book is the best. The Dorton & Blink isn't a very compelling read and has huge gaps (areas of the IB syllabus that simply aren't covered in the 2nd ed.), Tragakes has written a good book, but can be a little dry at times, and IBID / Matt McGee recently came out with another IB economics book (I haven't seen the latest edition. The 2nd edition was great for high ability english learners and was probably the most intellectually engaging, but was really text heavy (few pictures, and makes use of only 2 colors)).
Welker has created a textbook that is both engaging and readable. Last year I piloted several textbooks with the students. After the trying many of the books above it was clear that the students preferred it as well. There is one problem with the macro-diagrams in section 2 (but one can find ways to teach around it).
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